

Our Privacy Policy was last updated on August, 2004.
Panera of Minnesota's Privacy Policy
We at Panera Bread Company ("Panera Bread") know
that privacy is a major concern of visitors to our web site ("Site").
This policy describes the personal information we collect on our Site,
how we use it, and when we share it with third parties. This policy applies
only to personal information collected via this Site, and does not apply
to personal information collected offline (such as information you may
provide over the phone, via fax, or when visiting a PANERA BREAD bakery-cafe).
By using this Site, you agree to this Privacy Policy and to the Terms
and Conditions governing its use. If you have questions, comments
or concerns about our Privacy Policy, please contact us at
jrand@slbgm.com.
Our Business Structure
The PANERA BREAD name, design, logos and related marks are registered
trademarks of Panera Bread Company or its wholly-owned subsidiaries. PANERA
BREAD bakery-cafes are owned and operated either by a subsidiary of Panera
Bread Company or by independent franchisees. Panera Bread Company, a Delaware
corporation, licenses independent franchisees to provide PANERA BREAD
products and services to the public. This Site is presented by Panera
Bread Company. We may allow PANERA BREAD franchisees to operate web sites
separately from this Site if they choose to do so. This Privacy Policy
applies only to this Site, not to the separate web sites of PANERA BREAD
franchisees. Panera Bread assumes no responsibility for the privacy practices
of our franchisees in their handling of your personal information they
collect from you online or offline. If you have questions or concerns
about the web site of a PANERA BREAD franchisee, please contact that franchisee
directly. If you need assistance reaching a franchisee, please contact
us at jrand@slbgm.com or see the
For More Information section below.
Information We Collect and How We Use It
You do not have to provide any personal information to us in order to
use our Site. You control how much or how little personal information
you submit to us. Consumer Information You can send us your personal information
in a variety of ways. If you communicate with us by email or through an
online form on this Site, we will collect your name, email address, and
the additional information that you provide. Online forms permit you to
subscribe to Bread E-News, provide us feedback, and ask questions. Participating
in some online services may require you to register. For example, we ask
you to register before accessing our webcasts concerning quarterly earnings.
We use this information in the following ways:
| • | To provide you with the information
and/or services that you have requested, such as your request to receive
the Panera Bread e-newsletter or to identify a Panera Bread bakery-cafe
near your home. |
| • | To enhance our customers' experiences
in our bakery-cafes and on our Site. |
| • | To learn more about potential
investors in our company, and to allow you to ask questions and receive
responses during our webcasts for investors. |
| • | To measure the effectiveness of our online and offline marketing efforts and to develop products, services, and marketing programs. This analysis may include combining personal data drawn from online and offline sources. |
We use third party suppliers and service providers to facilitate our Site and may make personal information available to them to the extent necessary for them to host our Site or to provide other services to Panera Bread. Whenever we do this, we require that our third party suppliers and service providers agree to maintain the confidentiality of the personal information we provide to them.
We do not sell or rent to third parties any of the personal information that consumers and investors provide to us online, but we may share your information with our affiliates, our PANERA BREAD franchisees, and lenders to or investors in our company. Primarily, we share information with these third parties only to respond to your specific request or to obtain their advice on how to improve our business. We do not authorize third parties unaffiliated with Panera Bread to make independent use of your information for their own purposes, such as for direct marketing.
Franchise Inquiries
Contact www.panerabread.com for more information.
Job Application Information
We do not collect employment application information through this Site at this time. However we protect the confidentiality of such information, but this online Privacy Policy does not apply to such faxes because they occur offline.
Press Information
If you are a member of the press, Panera Bread will collect your name and contact information in order to respond to your inquiry submitted on our Press Room web page. We may store your personal information and inquiries for future reference.
Site Usage Information
Like most web sites, this Site gathers traffic patterns, site usage information and other aggregated data in order to evaluate our visitors' preferences and the effectiveness of our Site. This aggregate usage data does not identify you individually. We may share anonymous, aggregated statistics about visitors to our Site with others outside our company, or we may allow third-parties to collect aggregate data through our Site. Our web site does not use cookies or web beacons.
Protecting Our Community
To protect our user community, we may use and disclose any information about you to law enforcement, other government officials, or other third parties, as we in our sole discretion believe necessary or appropriate to address or resolve inquiries or problems.
Children's Privacy
Panera Bread recognizes the importance of protecting the privacy of children. We do not knowingly collect any personally identifiable information from children under the age of thirteen years. This Site is directed to adults at least eighteen years old, and when a user discloses personal information on this Site, the user is representing to us that he or she is an adult. If a child has provided this Site with personally identifiable information, we ask that a parent or guardian e-mail us at jrand@slbgm.com, and we will promptly delete the child's information from our records.
Security of Your Personal Information
Panera Bread operates secure data networks protected by industry standard firewall and password protected systems, and maintains physical, electronic and procedural safeguards to guard the integrity and privacy of these servers and of your Personal Information. Although we can't guarantee that there will never be a security problem, we and our agents that have access to your information carefully guard against the loss, misuse or alteration of the information we collect on our Site.
Changes in Our Privacy Policy
We reserve the right to change our Privacy Policy from time to time — for example, by altering our policy on sharing personal information. Be sure to check this page periodically for updates.
Sale of Company or Assets
The compilation of information collected through our Site is considered a trade secret of Panera Bread. As the owner of such information, we may disclose, transfer or sell the information as an asset of the company in conjunction with due diligence for or completion of a merger, reorganization or sale to a third party of our company or a major portion of our assets. Although we do not currently anticipate such an event, changes to this Privacy Policy might result from changes in our corporate status.
Changing Your Information
Moved? Changed e-mail addresses? If you need to update or verify your Personal Information, please contact us at Panera Bread, 2175 E 53rd Street Davenport IA 52807. Upon request, Panera Bread will remove your Personal Information from our active database as soon as reasonably possible, unless we need to retain information for dispute resolution, troubleshooting and other valid legal or business reasons. Please note that we will not remove your historical usage information.
Links to Other Sites
Our Site may provide links to web sites not operated by Panera Bread. Panera Bread assumes no responsibility for the privacy practices of these third-party sites. We recommend that you review a third-party site's privacy policy before submitting information.
Although we endeavor to open a new browser window when you click on a link to a third party site, Panera Bread does not guarantee that you will receive this alert when you leave our Site. It is your responsibility to determine when you have left this Site.
Governing Law
Panera Bread controls and operates this Site in the United States of America. Our online privacy practices are governed by the laws of the United States and Missouri, which may differ from privacy laws in your state or home country. By submitting your personal information to this Site, you consent to the transfer of your personal information to any country and its use and disclosure in accordance with U.S. federal and Missouri law and with this Privacy Policy.
This English-language Privacy Policy is Panera Bread's official statement of its online privacy practices. In case of any inconsistency between this English-language Privacy Policy and its translation into another language, this English-language document controls.
For More Information
If you have any questions regarding our Privacy Policy, please contact us by sending an email to jrand@slbgm.com or writing to us at 2175 E 53rd Street Davenport IA 52807
© Panera Bread Company, 2003. PANERA BREAD® name, design, logos and related marks are registered trademarks of Panera Bread Company, Inc., or its wholly-owned subsidiaries. All rights reserved.





